Business and CRM

19Dec 2017

Public relations are the management of communication between the organization and the audience. In other words, public relations are a managerial task for understanding the organization and the audience through information and accountability, and today, the effectiveness of the organization is not conceptualized by public relations without internal and external communication management. General activities include […]

11Oct 2016

Keywords: bcp importance, bcp and drp, business impact analysis bia Business continuity plan and Disaster recovery plan is activity to help organisation prepare for disruptive events and it is essential to consider the potential impact of disaster and understand the underlying risks. In this my research, I explore business continuity planning and Disaster recovery planning and […]

10Oct 2016

Customer satisfaction is a key and valued outcome of good marketing practice. According to Drucker (1954), the principle purpose of a business is to create satisfied customers. Increasing customer satisfaction has been found to lead to higher future profitability (Anderson, Fornell, and Lehmann 1994), lower costs related to defective goods and services (Anderson, Fornell, and […]

27Sep 2016

ISO 10003:2007 provides guidance for an organization to plan, design, develop, operate, maintain and improve an effective and efficient dispute-resolution process for complaints that have not been resolved by the organization. ISO 10003:2007 is applicable to: complaints relating to the organization’s products intended for, or required by, customers, the complaints-handling process or dispute-resolution process; resolution […]

05Sep 2016

ISO 10001:2007 provides guidance for planning, designing, developing, implementing, maintaining and improving customer satisfaction codes of conduct. ISO 10001:2007 is applicable to product-related codes containing promises made to customers by an organization concerning its behaviour. Such promises and related provisions are aimed at enhanced customer satisfaction. Annex A provides simplified examples of components of codes […]